The Value Series

The Value Series: How to Figure Out What You’re Worth Now

The Value Series Banner

Welcome back to the job market, Mama! Here’s how to figure out what you’re worth now (and how to translate “momming” into marketable skills).  It’s a New Year, and if you have ever thought about starting a home-based business or increasing your income by working from home, you have probably spent a considerable amount of …

For Creators

A Ghostwriter’s Secret for Staying Inspired to Blog

ghostwriter's tips for staying inspired to blog

When it comes to blogs – and I’ve owned and ghostwritten for a few in my day – it’s important to start with the understanding that it pays to be consistent.  When the blog first goes up, you’ll be posting consistently, full of ideas, ready to make a statement (and some money) with your mad …

The Value Series

Value Series Part 3: How to Craft Your Personal Values and Mission Statements

friends standing together - Crafting your Mission and Values Statement

Belief, Values and Missions Google defines belief as “an acceptance that a statement is true or that something exists.”  How important are your beliefs to your purpose? Can you pursue and achieve a dream you do not believe in? Yes, but would you really want to spend your finite, non-renewable time working hard at something …

The Value Series

Value Series Part 2: Identifying and OWNING Your Professional Value

Pink notebook set for taking an inventory of your marketable skills

Let’s Create an Inventory of Your Professional Assets and Marketable Skills   It’s week two in our six-part Value Series. As women (and especially as wives and mothers), it’s sometimes difficult to define our value succinctly. Being a mom and a wife is often a thankless job. And while we don’t necessarily seek praise, if we’re …

Working from Home

Can You Get a Government Loan to Start a Home-Based Business?

Strong woman - white brick wall - get a government loan to start a business?

You’ve seen the guy in the purple suit talking about “free money” and you may even know somebody who knows somebody who got a grant for their business. But how much of what we know about the US Small Business Administration, government grants and small business loan programs is the real deal? If you work from home, can you get a government loan …

Strategy

3 Keys to Rebranding Yourself for a New Year and New Career (Yay!)

Rebrainding yourself - have a glitter day

At some point or another, we all come to the place where we need to reposition ourselves in the job market to either accelerate on our current path, or move in a different direction altogether. In this post, let’s talk about how to go about rebranding yourself to go in a different direction. A decade …

Marketing

9 Social Media Strategies for Home-Based Businesses

Social media strategies

Over the last 20 years of working from home in various businesses, I frequently came across other small businesses whose owners didn’t realize they would have to invest in marketing and advertising. Even today, home-based businesses and work at home moms aren’t always comfortable leveraging even simple social media strategies to get their product or …

Working from Home

Here’s Why You’re Not Running a Successful Home Business

Why you're not running a successful home business

The Single Most Damaging Trait That Keeps Would-Be Women Entrepreneurs from Having Success Some women seem to have it all – talent, brains, beauty, relationships, money. By anyone’s definition of the word, these women seem successful. Then there are others who seem like they should have it all but something keeps them from realizing their …